Mini Series Part 4: Data Driven, Customer Demanded Marketing

Mini Series Part 4: Data Driven, Customer Demanded Marketing

Wrapping up this mini-series we hope you found some value in the information on becoming more omni-channel in your retailing ways in order to be more customer-centric through the advances of modern Retail ERP technologies. Collectively this business philosophy coupled with the technology gives retailers a distinct advantage by stepping up to unmet customer demand. However, it is also critical to bring the marketing decisions into the fold. With a strong order management and warehouse management system pulling customer, inventory, and order data into a single location the business side of being omni-channel can be capitalized. While these same resources [..]

Mini-Series Part 3: Enhancing the Customer Experience with Technology

Mini-Series Part 3: Enhancing the Customer Experience with Technology

Previously we outlined the need for a strong Order Management System at the heart of the Omni-Channel efforts which allows retailers to see customers, not channels. In today’s summary we’ll look at some successful Omni-Channel implementations and other technological components that played a key role. International fashion retailer L.K. Bennett, with 120 plus locations worldwide, have made a concerted effort to become more customer centric by way of “an integrated operation in which our customers can transact with us in a way they want,” notes Kate Smyth, Director of Ecommerce. L.K. Bennett recognized the need to enable their customers with the [..]

Mini-Series Part 2: See Customers Not Channels

Mini-Series Part 2: See Customers Not Channels

Welcome back to the miniseries. As we previously outlined we are going to address the latest buzzwords, Multi-Channel and Omni-Channel. We will look at what this means to your customer, and what your business needs to grow in the new Omni-Channel world. Generally speaking as the retail industry progressed there were two very distinct paths; physical stores versus catalog. Once the Internet became a tool for commerce these paths became known as channels. As various retailers began embracing these different avenues of selling the term Multi-Channel became common. The rapid adoption of mobile technology and “always connected” consumers simply outgrew [..]

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Soletrader

Soletrader

E Commerce Manager

Will Foster

“Our record for order placement to in-store customer collection is 7 minutes, which is shorter than most Meatloaf songs ...

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Lakeland

Lakeland

Chairman

Sam Rayner

“We instantly felt that MNP’s in-depth knowledge and expertise of wrapping their software around many different direct ...

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Force 4 Chandlery

Force 4 Chandlery

Director

Lawrence Parr

“We chose MNP because their passion was clear from the outset. From their first site visit to see how we operate they were ...

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L K Bennett

L K Bennett

E Commerce Director

“The great thing with MNP is that it’s their own product and they have the programming power to quickly create custom ...

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Lakeland

Lakeland

Chairman

Sam Rayner

“During the testing phase, our system reduced average order taking time by about 20%. It also reduced the system training ...

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Schoolblazer

Schoolblazer

Managing Director

Robin Horsell

"MNP has been with us throughout our journey and our relationship with them has been one of the major factors that has ...

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Isabella Oliver

Isabella Oliver

Strategy & Operations Director

Geoff van Sonsbeek

"MNP reduced our headcount, overhead cost and lead times while increasing our accuracy and improving our customer service. ...

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Harrod Horticultural

Harrod Horticultural

Office & IT Systems Manager

Duncan Harrod

The speed of purchase order creation and new product set up has vastly improved, and has therefore enabled the purchasing ...

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Soletrader

Soletrader

IT Manager

Will Foster

"Using MNP’s ActiveSeries ERP we’ve been able to process returns more quickly and accurately, reducing our average ...

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